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I hadn't really focused on this concept at the microscopic level before. It changed the way I was reading a novel that very night.
It helped me dissect the dynamic of the payoff punch line of comedy found in Rodney Dangerfield's stand-up routine, when his life was presented in a documentary on TV a few days later. The guy who could get no respect got mine when I began to understand the way he leveraged the gap expectation/result to achieve such heights of hilarity.